Company & technology

We measure what
AI assistants recommend

Boily builds AI-search visibility measurement: we track which businesses and products generative AI assistants such as ChatGPT, Claude, Gemini and Perplexity put in their answers. Our first vertical is hospitals and dental clinics in Korea, and we are extending the same measurement technology to e-commerce, restaurants and salons.

How the measurement works

• · Multi-engine — the same questions go to ChatGPT, Claude, Gemini and Perplexity with web search on, and we parse which businesses or products each answer names.
• · Frozen question sets — questions created in the first round are reused in every later round, so rounds are compared on the same basis.
• · Biweekly cadence — AI answers vary from run to run, so we read trends rather than single snapshots.
• · Neutral by design — we never guarantee exposure or rankings; any repair work is checked with the same measurement before and after.

Methodology principles are published as a white paper — DOI 10.5281/zenodo.23049122

Products

• Boily for Clinics

  Hospitals and clinics in Korea

  Biweekly measurement of how often AI assistants name a clinic when patients ask for recommendations, with optional repair work verified by the same neutral measurement.

• Boily for Commerce (Shopify · Cafe24)

  Online store merchants · coming soon

  A product-level app that measures whether AI assistants mention your products when shoppers ask about them. Starting with Shopify and Cafe24.

• Modooalgo

  Restaurant and salon owners

  A managed service for restaurant and salon owners, from building the website to managing AI-search visibility.

Company

• Boily (보일리) · Seongdong-gu, Seoul, Korea
• Contact: contact@boily.co.kr